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The majority of employers request people to apply for jobs via email. It allows them to collate the information in one place and share digitally amongst the selection panel.
However, there are several common mistakes you should avoid when you’re sending out emails to potential employers.
Use your initiative. If there’s a named person listed, address it to them rather than ‘hiring manager’.
Always write a clear, specific subject so the reader knows what the email is about.
Write short, clear paragraphs. Get straight to the point.
Sending out the same email to multiple employers may save you time, but it will limit your chances of success. Show that you’re interested in their business. What piqued your interest on their website or social media recently? Why do you want to work for their business?
Proofread carefully to avoid basic language errors – especially names of people and places.
Don’t say you’re applying to work there because it’s local or convenient for you. It won’t be well received.
If you attach something, mention it clearly in your email.
Double check if you’re sending the email to the correct people.
Always read your email once before sending to catch mistakes.
Make sure it sends and doesn’t get stuck in your outbox.
